- SOBRsafe recently announced that courts in Australia and New Zealand have approved its SOBRsure(TM) technology for use in family law cases
- The company entered the Australian and New Zealand markets earlier this year via an international channel partnership agreement with Drug Testing Business Success
- The recent announcement also contained updates on the company’s opportunity for international expansion across India and Italy
- In India, SOBRsafe’s SOBRcheck(TM) stationary alcohol detection device has been selected for a proof-of-concept installation at a public facility to screen employees
- In Italy, a global employer has selected SOBRsafe’s SOBRsure(TM) continuous alcohol monitoring wristband for proof-of-concept use by its fleet drivers
Early this year, SOBRsafe (NASDAQ: SOBR), a provider of next-generation transdermal alcohol detection solutions, announced that the sale of its SOBRsure(TM) wearable continuous alcohol monitoring device had begun in Australia and New Zealand following a 90-day proof-of-concept. This overseas milestone was made possible through an international channel partnership with Drug Testing Business Success, the leading drug and alcohol testing service provider in the region (https://ibn.fm/3X0AI). .
At the time, Chairman and CEO Dave Gandini expressed the company’s excitement about this “new revenue stream” in both countries, further noting that the company believes “this could accelerate broader global expansion.” SOBRsafe recently issued an update on the expansion into…
NOTE TO INVESTORS: The latest news and updates relating to SOBR are available in the company’s newsroom at https://ibn.fm/SOBR.
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