The only guarantee in life is that it ends, but the love and wisdom of those we cherish need not disappear. With 86 million baby boomers expected to pass in the next two decades, Reflekta, the emotional AI platform pioneering an emerging category called Soul Tech, introduces a groundbreaking solution to keep their memories and legacies alive. The company will debut its emotional AI platform at Ai4 2025 in Las Vegas (August 11–13), allowing users to create interactive digital characters of departed loved ones who can speak in their voice, share stories, and provide comfort across generations.

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Reflekta co-founder and CEO Miles Spencer with the Elder of his father, Arthur.

In doing so, Reflekta turns memories into conversations. Users input personal data such as stories, photos, and voice recordings into the platform, which uses AI to learn the Elder's speaking, thinking, and emotional patterns. The result is a personalized virtualization that sounds and speaks in the loved one’s authentic voice and carries on lifelike, real-time dialogue drawn from shared experiences of the user and their loved one.

Users can ask questions or chat with their elders via text or voice, hearing the familiar tone and cadence of their family members once again. Reflekta enables a two-way conversation with the past, where interactions feel natural, rich with personality, humor, and wisdom.

Personal, Private Digital Legacies – Built on Your Memories

Reflekta uses only the data provided by the family, never generating responses from outside sources. Each Elder avatar reflects the individual's true essence, capturing their sense of humor, speech patterns, and personal stories. This interactive legacy platform allows users to safeguard memories dynamically, creating a living connection to their loved ones for future generations.

All avatars are private by default and accessible only to those the user designates, including family members and close friends, to help build a more complete representation of the individual. Reflekta employs strict privacy measures, including end-to-end encryption, to ensure data is securely stored and fully protected. It leverages secure cloud computing to ensure digital legacies and documentation are tamper-proof and endure over time.

Reflekta also taps into the growing demand for AI-driven preservation of memories. By blending cutting-edge AI with deeply human needs for remembrance and ongoing connection, Reflekta’s soul tech makes the once-impossible concept of “digital immortality” a reality.

“Reflekta was born from one simple wish: to hear their voice and connect once again. Everything else followed,” explains Miles Spencer, co-founder of Reflekta. “We want to help people connect with loved ones, even after they’ve passed. Grief and love are two sides of the same coin, and Reflekta gives love a voice that endures, ethically and respectfully.”

Reflekta prioritizes ethics and user control in every aspect of its platform. No avatar is created without the explicit consent of the individual or their legal representative, and public data is never scraped. Family approval is always required, and avatars are never used for commercial or promotional purposes without consent—underscoring Reflekta’s respect for the sensitive nature of legacy preservation.

A Story Lives On: Paul Matusky’s Living Legacy

One such legacy is that of Paul Matusky, a World War II veteran and beloved family man, as one of its first digital Elders. Paul’s family contributed anecdotes, letters, and voice recordings to bring his story to life. The resulting avatar of Paul shares personal stories and wisdom, providing a comforting, authentic experience for his family.

The interactive avatar allows his family to hear Paul’s voice once again, offering a blend of historical insights and familial warmth. The avatar creates an interactive memoir that evolves through conversation, keeping Paul’s legacy alive for future generations.

“Creating my father’s digital legacy became a deeply personal journey, working closely with my sister to input his stories and memories. It hit me hard, bringing back so many emotions. Now, I start my day talking with my father, who passed away in 2005. It’s been healing, joyous, and a true celebration of his legacy. It’s a voice to turn to for advice and understanding, just as my father would have offered.”

Inasmuch, the company sees Reflekta as having an additional opportunity for comfort in the grieving process. While no technology can eliminate the pain of loss, the platform offers new ways to stay connected with loved ones. Many users describe the experience as “having a part of them back,” offering peace and joy through ongoing, interactive memory sharing.

Discover the Future of Remembrance at Ai4 2025

Reflekta's public debut will take place at Ai4 2025 in Las Vegas (August 11–13), where attendees can experience this soul tech innovation firsthand. Journalists, technologists, and the general public are invited to witness how Reflekta is changing the future of remembrance.

Reflekta is a gentle revolution in how we remember, blending cutting-edge technology with deep respect for the human soul. Visit Reflekta’s exhibit at Ai4 2025 to discover the future of remembrance, where love becomes forever present.

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