UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
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FORM 8-K
CURRENT REPORT
Pursuant to Section 13 or 15(d) of the
Securities Exchange Act of 1934
Date of Report (Date of earliest event reported): March 22, 2005
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ADVANCED MARKETING SERVICES, INC.
(Exact Name of Registrant as Specified in Charter)
Delaware 0-16002 95-3768341
(State or Other Jurisdiction of (Commission File Number) (I.R.S. Employer
Incorporation) Identification No.)
5880 Oberlin Drive
San Diego, California 92121
(Address of Principal Executive Offices) (Zip Code)
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Registrant's telephone number, including area code: (858) 457-2500
N/A
(Former name or former address, if changed since last report)
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Check the appropriate box below if the Form 8-K filing is intended to
simultaneously satisfy the filing obligation of the registrant under any of the
following provisions:
|_| Written communications pursuant to Rule 425 under the Securities Act (17
CFR 230.425)
|_| Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR
240.14a-12)
|_| Pre-commencement communications pursuant to Rule 14d-2(b) under the
Exchange Act (17 CFR 240.14d-2(b))
|_| Pre-commencement communications pursuant to Rule 13e-4(c) under the
Exchange Act (17 CFR 240.13e-4(c))
Item 8.01 OTHER EVENTS.
On March 29, 2005, Advanced Marketing Services, Inc. (the "Company") issued
a press release announcing certain expected unaudited financial information for
the Company for the fiscal year ending March 31, 2005, disclosing that the
Company has or soon will lose a minority portion of its share of book sales to
its two largest customers, and providing updated information concerning various
regulatory and business matters. The full text of the press release is included
as Exhibit 99.1 to this report.
Item 9.01. FINANCIAL STATEMENTS AND EXHIBITS.
Exhibit 99.1 Press release, dated March 29, 2005, of the Company.
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934,
the registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.
ADVANCED MARKETING SERVICES, INC.
Date: March 29, 2005 By: /s/ Bruce C. Myers
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Bruce C. Myers
President and Chief Executive Officer